Do you trust your gut? In today’s episode, we explore how the world's most disruptive innovations begin with just one small insight, share why successful founders need to embrace their niche, and why the best products & brands always seem obvious in hindsight. Hosts Sahil Bloom and Greg Isenberg are joined by Ryan Hoover, the builder who gave us Product Hunt and now runs Weekend Fund, an early-stage VC committed to “backing your next favorite thing.” Ryan is a serial entrepreneur and deep thinker who offers unprecedented insight into the future of fundraising and how one can generate wealth from hustle alone in this episode.

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Ryan Hoover:
Sahil Bloom:
Greg Isenberg:
Production & Marketing Team:


00:00 Sneak Peek
00:20 Ryan Hoover is a Listener
01:01 LMNT Ad
02:39 Fundrise Ad
03:59 The Pairing of Behaviors
05:32 & He’s Coming Soon!
07:22 Should podcasts come in Cliff Notes?
08:36 The Story Behind The Room Where it Happens
09:13 Building Affinity & Why Ryan Stopped His Podcast
11:23 Building Brands and the Origins of Product Hunt
16:10 Double Clicking on Overthinking
18:12 Tech Products and Overeasy Eggs
20:23 Do the Best Products Feel Extremely Obvious?
23:07 How to Build Something World Changing
24:22 Everything is Obvious in Hindsight
26:44 You Only Need One Small Insight
27:17 What is Ryan Excited About?
30:43 Fundrise Ad
32:02 LMNT Ad
33:39 What advice would you give to Angel Investors?
36:22 How Fundraising Has Changed & What is a Start-Up Scout
38:38 Find Your Niche
41:07 Do as I say NOT as I do?
42:58 The Power of Creating Language
44:18 Branding Yourself
46:01 As a Founder, Investing is Like a Product
47:22 The First Bad Idea of the Day: Boxing for Influencers
54:54 The Perfect Co-Working Space
1:00:54 The Gamification of NFTs
1:03:02 Was the Move to Miami Worth it? 1:06:05 Thank You For Listening